Success with social media requires superior Social Media Strategy combined with Strategic Social Content. Benefits include enhancing your website’s SEO Search Ranking, PPC Search Advertising, customer relationships, brand and reputation.
Social Media Strategy Packages
For social strategy to be effective, an ongoing regime of sharing and connecting is required. To get the most out of your social strategy, we suggest working with a dedicated expert who knows both social strategy and state-of-the-art tricks of the trade.
How Does Social Strategy Affect SEO?
Social media engagement (shares, comments, likes, follows) is an important part of search engine algorithms. The more people share your story on social channels, the higher your ranking in search engines.
How Can I use Social Media to Promote My Business?
Social engines such as Facebook offer advertising placements identifying target profiles you wish to reach. With social campaigns, you can define advertising budget limits and view analytics to dial-in your campaigns.
How Do I Use Social Channels for Customer Service?
Social channels are one of the best ways to create relationships with customers, including customer service. They’re also a great way to collect customer opinions. Some fear negative comments may appear on social channels, thus damaging one’s reputation. However, responding to comments shows the world that you’re reasonable.
How Do I Use Social Media to Build My Brand?
A big part of any social strategy is leveraging social media to build a branded website experience. Websites are often viewed as part of the sales vetting process. So something as simple as the number of “likes” you have on Facebook can mean the difference between making a deal or not. Beyond that, customer service and protecting your reputation by responding to comments are huge parts of any social strategy. The truth is, you can’t ignore social media. Burying you head in the sand won’t fix a negative comment. But having a social strategy that addresses such comments will make your company look more trustworthy to viewers.